As local businesses work to regain momentum and enhance their prospects for long-term success, it is becoming increasingly evident that for many, the key will be tied to a concept known as regionalism. “Regions represent distinct geographical areas that share social, economic or natural characteristics and experience a certain amount of interrelatedness or interdependence,” said Rob Palmer, projects director for Our Region Tomorrow (ORT), a regional visioning and long-range action planning effort representing 10 north Florida and South Georgia counties. “ORT has long recognized these connected traits along transportation corridors and environmental/natural systems.
Since its creation in 2007, a program of the Greater Tallahassee Chamber of Commerce, ORT has been dedicated to reaching across state and county lines to encourage elected officials, business owners and community leaders to take a bigger-picture view of what it will take to maximize the region’s potential.
“Our goal is to ensure sustainable economic growth and protection of our natural resources in order to strengthen the quality of life enjoyed by residents and visitors,” said ORT Chairman Randy Hannah. “The efforts of this venture will result in strengthening a sense of confidence in the marketplace that our region is a place to do business. It will ensure regional competitiveness in a global economy while offering quality opportunities, services and amenities that are important to all who live here.”
During the past few months, ORT staff has been visiting many of the region’s communities to gather information on recent local initiatives and to better understand their priorities for 2010. “Whether it’s Leon County, Apalachicola, Madison, or Wakulla County, we are reminding all our stakeholders that it is our individual and collective strengths that will make the difference,” Palmer said. “Working toward improving the communications within and outside of the ORT region remains a priority.”
Another priority is bringing those key leaders, as well as interested citizens, together to update them on progress and set future agendas. The next such meeting will be the Regional Infrastructure Forum, presented by ORT, in partnership with the Urban Land Institute North Florida District Council, and the Economic Development Council of Tallahassee-Leon County. The meeting is open to the public and scheduled for June 9 in Tallahassee.
The keynote speaker will be Tom Murphy, ULI Senior Resident Fellow and former mayor of Pittsburgh, Penn., who initiated a public-private partnership strategy that leveraged more than $4.5 billion in economic development. The forum also will include a panel of regional experts in infrastructure, including green infrastructure, according to Palmer. “Our panel will be presenting updates on our region’s assets, their relationship to economic development and how we can best utilize these assets to position ourselves for emerging markets while sustaining our unique quality of place,” Palmer said.